Workplace Wellbeing Consultant
Workplace wellbeing consulting, strengthened by 20+ years of experience in strategic communication, organisational culture and employer branding — a combination that makes it easier to see connections and turn insight into practice.
Who I work with
You might be a good fit if...
Services
Each engagement starts with listening — to context, to people and to data. Projects can be delivered as a standalone diagnostic or as part of a longer wellbeing initiative, with the approach and methods selected to fit your organisation.
A structured assessment of employee wellbeing and the psychosocial factors that influence stress, burnout risk and organisational effectiveness — using validated instruments aligned with current research and regulation.
Turn findings into a prioritised, actionable roadmap — practical recommendations that leaders and HR teams can actually use, not a report that raises more questions than it answers.
Hands-on support turning a wellbeing or culture plan into daily practice — so insight doesn't stall between planning and doing.
Translating wellbeing and workplace climate insight into a stronger, more credible employer brand — built on real employee experience, not marketing slogans.
Supporting wellbeing and resilience initiatives with a research-informed approach and an outside, evidence-based perspective — from literature reviews to bespoke studies and ad hoc advisory work.
Approach
A structured, research-informed process that turns observation into concrete improvement, step by step.
Goals, context and current challenges, in the words of the organisation.
Validated instruments and structured qualitative methods, fit to purpose.
Patterns, strengths and priority areas — interpreted, not just reported.
Practical recommendations and a development plan teams can act on.
About
With an international business management background (Estonian Business School and Bocconi University), my career started in media and advertising agencies, followed by a role at a digital media agency in London, where I helped plan and coordinate Google's B2B campaigns across the EMEA region — working in an office with colleagues from 27 different nationalities, which gave me a close, practical sense of how much strength a genuinely diverse team can hold. I then led marketing and community strategy for a pan-Baltic real estate and coworking business — a role that made the connections between workplace culture, employer brand and everyday employee experience impossible to ignore.
That observation led me back to study — health behaviour and wellbeing at Tallinn University, and work psychology at TalTech — alongside a hands-on HR role at Telia focused specifically on workplace wellbeing, where I analysed employee experience data, helped launch a mindfulness programme, and supported internal communication around mental health and inclusion. It was also where I saw firsthand how organisational culture shapes employee experience — and had the chance to map what genuinely kept people at Telia: the real reasons employees stayed, in their own words. That insight fed directly into employer branding that could speak to actual strengths rather than constructed ones.
Today I work as an independent workplace wellbeing consultant, combining that research with practical organisational experience — helping leaders and HR teams turn psychosocial insight into concrete, sustainable improvements.
I'm an active member of both PARE (the Estonian HR Management Association) and ETOP (the Estonian Work and Organisational Psychology Association) — and much of what drives this work is bringing those two worlds closer together. Organisational leaders, HR practitioners, and work and organisational psychologists are often working toward the same outcome from different starting points; connecting them, I believe, is how working life actually gets better.
Professional Affiliations
Member — Estonian Human Resource Management Association
Co-member — Estonian Work and Organisational Psychology Association
Research & Insights
Ongoing academic and professional work helps me connect what the evidence says with what organisations actually need — so recommendations stay both rigorous and realistic.
Research
In Progress
Ongoing research exploring the relationship between psychosocial working conditions, resilience and workplace wellbeing.
Contact
Every organisation is different. Whether you are exploring workplace wellbeing or psychosocial risk assessment, I would be happy to discuss your situation and explore whether I can help.